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Marketing Communication Manager
In charge for the entire Marketing and Communication function both from a strategic and operational point of view, with a strong focus on design, fashion and high-end materials for the luxury target.
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Main tasks
Global marketing strategy, product range and benchmark analyses.
Corporate and product communication.
Global budget definition.
Go to market strategy and launch plan execution.
Management of relationship with designers and architects.
Management of relationship with external agencies and press office.
Media Plan management.
Management of international fairs, events and incentive campaigns.
Organization of technical presentations to the sales force and end-users.
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Mktg Comm Man MASIERO: Esperienza
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